Why Your Introduction Matters
Your essay introduction is the first thing your reader — and your marker — will encounter. It sets the tone, establishes your argument, and signals whether the rest of the essay is worth reading. A weak introduction can undermine even the most well-researched paper.
Studies in academic writing pedagogy consistently show that markers form an impression of an essay's quality within the first paragraph. That first impression is remarkably hard to shake.
The Hook: Grabbing Attention
Every great introduction starts with a hook — a sentence or two designed to pull the reader in immediately. There are several proven hook strategies:
- A surprising statistic: "Over 70% of students report feeling overwhelmed by essay deadlines."
- A thought-provoking question: "What separates a first-class essay from a mediocre one?"
- A bold statement: "The way you begin your essay determines how it will be marked."
- A relevant quote: Use sparingly and only when it directly supports your argument.
Providing Context
After your hook, you need to provide enough background information so the reader understands the topic. This is not the place for your full argument — it is simply the stage-setting. Think of it as moving from the broad to the specific:
- Start with the wider topic or field
- Narrow down to the specific issue your essay addresses
- Identify any key terms or concepts that need defining
"A good introduction is like a funnel — wide at the top, narrowing down to your precise thesis at the bottom."
Writing a Strong Thesis Statement
The thesis statement is the most critical sentence in your introduction. It tells the reader exactly what your essay will argue. A strong thesis is:
- Specific — not vague or overly broad
- Arguable — it takes a position that can be supported or challenged
- Concise — ideally one or two sentences
Strong: "Excessive social media use significantly impairs academic performance in teenagers aged 13–18 by reducing sleep quality and shortening attention spans."
Common Mistakes to Avoid
Even experienced writers fall into these traps:
- Starting with a dictionary definition ("According to Merriam-Webster...")
- Making the introduction too long — aim for 10% of your total word count
- Revealing your conclusion in the introduction
- Using vague language like "throughout history" or "since the dawn of time"
- Forgetting to connect the hook to your thesis
Example Introduction
Here is a sample introduction for a 2,000-word essay on climate change policy:
"In 2023, global average temperatures exceeded pre-industrial levels by 1.45°C — the highest ever recorded. As extreme weather events intensify and ecosystems collapse, the urgency of effective climate policy has never been greater. Yet despite decades of international agreements, carbon emissions continue to rise. This essay argues that the failure of global climate policy stems not from a lack of scientific consensus, but from structural economic incentives that prioritise short-term growth over long-term sustainability."
Notice how this introduction moves from a striking statistic, through context, to a clear and arguable thesis — all in under 80 words.